By Victor Schäfer In the not-so-distant past, LGBTQ+ communities developed subtle fashion signals to communicate identity and desires. These codes arose out of necessity, when living openly was dangerous, clothing and accessories became a secret language. For example, the “hanky code” emerged in mid-20th century gay subculture: men tucked colored handkerchiefs in a back pocket to denote…
By Victor Schäfer We usually think of clothing as a personal choice, an expression of who we are, what we believe, or simply what feels right on a given day. But for millions of women around the world, that choice doesn’t really exist. Reading Amnesty International’s statement to the UN on dress codes makes it…
By Sara Akkermann They look like real people, pose in trendy outfits, and collect millions of followers: Virtual influencers are changing the fashion world. But they are not real models – they are computer-generated characters, often created using AI and 3D design (Conti 2022). They are flawless, flexible – and they are changing how fashion…
By Sara Akkermann Have you ever heard of the metaverse? If not, you are one of around 30% of people who are still unfamiliar with the term (GWI 2022). The metaverse is a virtual 3D world where people interact in real time as digital avatars, for example, to explore, have fun or interact with others…
By Sara Akkermann How creative can AI be?If you ever used a generative AI like ChatGPT, you know the idea: a short input is enough and impressive texts and images are created within seconds. What might seem like a fun game for some is fundamentally changing the working world for others. Especially in the fashion…
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Erkunden Sie inspirierende Geschichten und Experteneinblicke. Dieser Abschnitt hebt den Zweck des Blogs hervor, indem er fesselnde Geschichten, Expertenmeinungen und wertvolle Erkenntnisse bietet, damit Leser lernen und wachsen können. Blog Kategorien Vorgestellt Instagram
In recent years, the relationship between fashion, media, and consumption has undergone a profound transformation. A central driving force behind this change is the culture of social media influencers, who have evolved into powerful actors within the fashion ecosystem. Platforms such as Instagram, TikTok, and YouTube serve not merely as showcases for clothing but as…